Catálogo en línea

Part 1. Overview -- Behind it all : the big idea -- What are interpretive labels? -- Types of labels in exhibitions -- Part 2. Considering the audience -- Who is the audience (and what do they want)? -- Audience fragmentation -- Selecting the right reading level -- Number of words -- Multilingual labels -- Writing visitor-friendly labels -- The label's voice : who is talking to me? -- Hierarchies and modalities -- Making words and images work together -- Labels that ask questions -- Labels for interactive exhibits -- Digital interpretive devices -- Part 3. Tasks -- Getting started (and getting it done) -- Evaluation during development -- Typographic design -- Production and fabrication -- Evaluation after opening -- Part 4. Summary -- Findings from research and evaluation.

Fundación Teatro Musical Latinoamericano Compra 06/08/2019 Factura - 5037

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