TY - BOOK AU - Belcher,Diane AU - Johns,Ann M. AU - Paltridge,Brian AU - Hyland,Ken AU - Wei,Wang AU - Lukkarila,Lauren AU - Mauraren,Anna AU - Flowerdew,John AU - Tardy,Christine M. AU - Starfield,Sue AU - Makalela,Leketi AU - Kandil,Magdi TI - New directions in English for specific purposes research SN - 9780472034604 U1 - 428.0071 22 PY - 2011/// CY - Ann Arbor, Estado Unidos PB - University of Michigan KW - ARMARC KW - Inglés KW - Enseñanza KW - Inglés técnico KW - Inglés comercial N1 - Introduction / Ann M. Johns, Brian Paltridge, and Diane Belcher. -- Primera parte: Issues in ESP research. -- Disciplinary speci city: discourse, context, and ESP / Ken Hyland. -- Contextualizing ESP research: media discourses in China and Australia / Brian Paltridge and Wei Wang. -- ESP classroom research: basic considerations and future research questions / An Cheng. -- Identity in the ESP context: putting the learner front and center in needs analysis / Diane Beicher and Lauren Lukkarila. -- English as the lingua franca of the academic world / Anna Mauranen. -- Segunda parte: Methodologies and ESP research. -- Reconciling contrasting approaches to genre analysis: the whole can equal more than the sum of the parts / John Flowerdew. -- ESP and multi-method approaches to genre analysis / Christine M. Tardy. -- Doing critical ethnographic research into academic writing: the theory of the methodology / Sue Starfield. -- Needs analysis, critical ethnography, and context: perspectives from the client—and the consultant / Ann M. Johns and Leketi Makalela. -- ESP and corpus studies / Lynne Flowerdew. -- ESP and corpus-informed critical discourse analysis: understanding the power of genres of power / Magdi Kandil and Diane Belcher ER -